gtm operating system

Plan, orchestrate, and evolve your growth operation.

Structure your growth motions in conversations with GTM Brain. Plan with your company's context and orchestrate execution across the tools your team already runs, adjusting as each GTM action returns results.

strategic copilot

Intelligence running from plan to result

From strategy to execution, Strataflow turns your growth operation into a continuous flow. It absorbs context, structures plans, and generates GTM actions. What each execution returns feeds the next plan.

01. PLAN MOTIONS

Turn hypotheses into structured plans

GTM Brain structures your company's strategic catalog, with positioning, ICPs, targets, and funnels. From there, it builds each motion with audience, channels, and success criteria defined, and every GTM action comes out with an owner and a due date.

02. ORCHESTRATE EXECUTION

Distribute GTM actions across your teams

Actions go out to the tools and channels your team operates, carrying the context of the plan that created them. Strataflow tracks progress, measures the effect on the motion, and adjusts the plan as execution reports back.

03. READ RESULTS

Understand what moves your results

Targets, objectives, and KPIs roll up from a single motion to your company's growth result. GTM Brain shows what is driving the numbers, where the bottlenecks are, and what the next strategic and tactical moves are.

04. EVOLVE STRATEGIES

Apply what you learned to the next motions

The knowledge from every execution, available across the operation, is recorded along with the context behind the decision. In the next planning round, GTM Brain starts from that history and shows what to continue, redirect, or end.

The intelligence runs on

GTM Operational Context

It knows your operation.

Positioning, ICPs, targets, and motion history available in every answer.

It speaks to your stack.

Data and execution moving across the tools your team already operates.

Specialists by function.

Agents dedicated to planning, execution, revenue, and analysis, each with its own expertise.

It knows GTM and RevOps.

Decisions weighed with the vocabulary and criteria of people who run revenue.

Adaptive GTM Framework.

The model that sets what to prioritize at each stage of growth.

connectivity

The center of your growth operation.

Strataflow is the GTM-OS that reads your operation's context and distributes actions into the tools each team works in, with what every execution returns feeding your growth motions.

Who it's for

Built for the people who run revenue.

Where business and product teams actually come together: same strategy, same context, and each team's contribution transparent in the results.

RevOps

Brings revenue operations into one shared method, with every team's execution visible in the same place.

CROs & CGOs

Track which motions are holding the growth target and decide where the next point of revenue comes from.

GTM Engineers

Structure the go-to-market plans and connect each team's tools to the same motion.

Growth & Marketing

Execute with the context that came from strategy, and return by channel and audience feeds the motion.

use cases

Every stage of the operation unlocked and integrated

From standardization across teams to expansion into multiple fronts.

01

RevOps standardization

Marketing, Sales, and CS operating on the same RevOps criteria.

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02

New commercial front validation

A clear criterion for deciding whether a new commercial front is worth scaling.

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03

Rollout and product scale

A validated pilot becomes an operation replicable across more than one front.

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04

Connected multi-segmentation

Multiple growth fronts, with metrics and criteria comparable to one another.

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thesis

Organizational Coordination, the concept behind the GTM-OS.

The model combines professional experience and academic research in competitive intelligence and data governance applied to Go-to-Market, developed from the Adaptive GTM Framework.

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about

Validations behind the thesis

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Founding team

A combination of experience in Growth, Technology, and academic research, grounding the platform's architecture.

Investors

Angel investment to accelerate platform development and go-to-market.

Growth Challenge

Selected for the Growth Challenge acceleration program by Founders Club.

F4 Champions

Approved for F4 Champions by F4 Fund, with potential investment at the end of the program.

The future of GTM, available today.

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